• Catalog Merchandiser

    Regular Full-Time
    Posted Date
    2 months ago(2 months ago)
  • Overview

    In 1897 C.C. Filson began outfitting prospectors headed for the Gold Rush with tools and apparel strong enough for the toughest spots on earth. More than 100 years later, Filson remains committed to providing pioneers of all fields around the world with unfailing goods made from the highest quality materials available.

    Filson recognizes that it takes a world-class team to make a world-class product. As we build on the Filson legacy of American craftsmanship, we are looking for individuals who share our dedication to innovation, excellence, and superior customer service.


    Catalog Merchandiser
    Responsible for merchandising Filson Catalogs to increase catalog sales and drive total company sales. Catalogs include all categories and products across Filson.


    • In partnership with the Director of Merchandising, create the merchandise list for each catalog including product assortment, item hierarchy, feature colors and photography shot lists.
    • Build product spreads that tell a cohesive story throughout the catalog, support key brand messages and meet financial objectives.
    • Develop rough thumbnail layouts to provide Catalog Art Director with general direction of the catalog content and recommended pagination.
    • Partner with Catalog Art Director throughout the catalog development process providing input on pagination, layouts, product features, copy needs, etc.
    • Ensure catalog content appropriately supports Marketing campaigns and new product launches.
    • Closely follow up with Merchandising Team to stay abreast of Specialty Product status - changes, drops, additions, late deliveries - and communicate to Art Director as needed.
    • Analyze and recap each catalog’s performance with comparisons to prior year. Document and share key take-aways with business stakeholders to ensure learnings and opportunities are recorded for following year.
    • Partner to create annual calendar and production budget reflecting recommended mail dates, page count, circulation, and print, paper and mailing costs.
    • Partner with Planning team to ensure appropriate stock levels and in stock status of products selected for each catalog. Communicate inventory-based changes as needed.
    • Partner in developing customer mailing list for each catalog.


    • 5+ years of relevant experience required
    • BA/BS required
    • Demonstrated experience driving successful catalog merchandising strategies and ability to concept product stories
    • Strong understanding of Catalog KPIs and how to interpret them to drive sales
    • Ability to see the big picture. Balance financial goals while aligning with brand marketing and editorial visions
    • Ability to define merchandising strategies and execute implementation
    • Analytical and Creative. Equally at ease developing creative concepts and stories as well as digging into financial data to uncover new opportunities  
    • Comfortable working with ambiguity and in a fast-paced environment. Able to adeptly flex with changing priorities
    • Strong sense of urgency, time management and extreme attention to detail.
    • Able to work independently as well as collaboratively with cross-functional teams.
    • Tactical – taking merchandise and laying it out
    • Ability to prioritize multiple tasks while effectively meeting deadlines
    • Proficient with Microsoft Office


    Physical Requirements:

    The physical demands described here are representative of those that must be met of any employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals to perform those essential functions.

    While performing the duties of this job, the employee is required to:

    • Regularly sit and stand
    • Use hands, fingers, and arms to use computers and other office equipment
    • Use hands, fingers, and arms to lift, squeeze, pinch, grab products/items/supplies
    • Reach up, across, or down to retrieve products and supplies
    • See, talk, and hear. 
    • Occasionally required to walk
    • Occasionally required to move or lift up to 25 pounds
    • Specific vision abilities required by this job include the ability to view and read text on computer screen and printed material. 

    Note:     This job description is not meant to be all-inclusive.  Employee may be required to perform other duties to meet the ongoing needs of the organization.
    Filson is an equal opportunity employer.  We believe that every employee has the right to work in surroundings that are free from all forms of unlawful discrimination.  It is our policy that all decisions involving any aspect of the employment relationship will be made without regard to race, color, sex, religion, age, national origin, marital status, sexual orientation, gender identity, the presence of any sensory, mental, or physical disability, veteran and military status, genetic information, political ideology or any other status or characteristic protected by local, state or federal law.  Discrimina­tion and/or harassment based on any of those factors are totally incon­sistent with our philosophy of doing business and will not be tolerated.
    With regard to applicants or employees with disabilities, the company offers what the law refers to as "reasonable accommodation" to enable a person to perform his or her job.




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